Piff James does everything himself: created, directed, and produced — and with “The Cartoon,” the visual format too. Under the “Gangsta Shaman” banner he fuses rap with visual art and a pronounced DIY aesthetic. “Rare Design” carries that self-sufficiency: an artist building his entire world from scratch rather than fitting into a predefined box. It’s underground in the truest sense — independent in every dimension, from the bars to the brushwork to the animation.
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